Monitor all the important metrics on a single dashboard.
Track internal goals and monitor their progress against KPI's.
Automate & schedule reports view important metrics with a simple command.
Communicate with context without leaving the application by tagging users.
Identify revenue sources, reduce churn and increase retention quickly.
Empower your marketing team with insanely powerful real-time reports.
Automate sales reports and make it easy to track the entire customer lifecycle.
Get more tips and insights about analytics, KPI dashboard, SaaS metrics and GTM tech stack.
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A low-down on everything you need to know about KPIs for each function and get cracking.
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Learn about 100+ metric definitions and their applications.
Open lead is one in which your prospect has expressed interest in what you have to offer.
Deals lost refer to potential sales opportunities that have dropped off a sales cycle before making it to the final conversion process.
ARR is a metric that calculates the recurring revenue generated by a company every year.
Churn rate is the percentage of customers or subscribers who stop using a product or service over time.
An impression measures the number of times a particular piece of content, such as an ad or a website, is displayed to a user.
Email open rate is the percentage of emails sent by a business that has been opened.
The email bounce rate is the percentage of emails that are unable to be delivered to their intended recipients.
An active subscription in Stripe refers to a payment plan that a customer has agreed to and is currently being charged for regularly.
A deals pipeline provides all the information about a prospect from initial contact to a final close.
Email click rate measures how many recipients click on a link in an email.
In Intercom, a new conversation refers to starting a conversation with a customer.
A click-through rate is the percentage of people who click on links in your ads, pages, or emails compared to how often those links are displayed.
The median first response time is the amount of time it takes for a teammate to respond to a customer inquiry or request.
Your website's conversion rate refers to the number of actions visitors take after clicking on one of your ads.
Clicks are the number of times people have clicked on a link to your website when it appears in the search results.
The total followers metric on LinkedIn refers to the number of people who have chosen to follow a user or company page.
The conversion rate measures the number of visitors who become customers or leads.
Average CPC is the average amount paid for each click on your ad generated by a keyword you choose.
Deals won are when a lead has reached the end of their purchase cycle and they are been closed.
Ad Impression is how often your ad has been shown on the user's web page.
CTR by campaign is the number of users exposed to an ad divided by the number of users who clicked on it.
Cost per conversion refers to the cost of getting a new customer or turning a lead into an actual sale
Users are the people who visit your website, this can be used to track the popularity of your website
Ad Impression by campaign is how many times your ad appeared on the Google Ad network for a particular campaign.
Monthly Recurring Revenue refers to a business's average monthly revenue from its active customers.
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